Engage Your Audience at Every Online Channel
Our strategists, planners and content producers will analyze your organization’s current online presence and then develop an integrated omni-channel customer experience for your audiences. Because the customer journey is fragmented across time, channels and devices, our team designs all touchpoints and interactions with a brand in order to develop a consistent and meaningful path to engagement.
- Personalized one-to-one engagement marketing
- We drive individuals to action by setting up and triggering the right communications at the right time to move customers through the sales cycle and closer to engagement. Those messages and communications can take several forms, including social media, email, online advertising, and search engine marketing.
- Establishing ROI
- Using advanced analytics, we measure and monetize our marketing efforts. We establish optimal investments, monitor and modify, so no expenditure is wasted.
- Michael Borchew
- Chief Marketing Officer
Chief Marketing Officer
Michael Borchew has been an executive in the design and marketing profession for the past 30 years. With a BFA in Graphic Design from the U of I Urbana/Champaign, Michael founded his design firm in 1991. Borchew Design Group did the original branding and all the marketing for Impact. Acquired in 2008, Borchew Design Group became the Creative Services Group of Impact, which continues to do all the design and marketing for Impact as well as our expanding client base.