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Blog Post

Three versions of the same man expressing different emotional reactions with floating media icons and a video play button floating in the background | red background

Real Life Marketing Professionals React to Real-World Campaigns

In this blog, we feature several professionals from our internal and external marketing teams reviewing real-world ad campaigns. Get their thoughts on what makes for effective marketing in this piece!

Marketing

Mar 14, 2025

Blog Post

A group of marketers sitting around a conference table in an office

Increase Sales Exponentially with These 5 Marketing Strategies

Explore how you can substantially improve your sales strategies and win a larger market share in this blog covering five powerful marketing strategies that support sales.

Marketing

Mar 03, 2025

Blog Post

A silhouette of a man shouting into a megaphone

Infographic: What Is a Paid Media Strategy?

Maximize exposure to your brand with a paid media strategy. Learn what one is, how to create one, and what are its benefits here.

Marketing

Feb 19, 2025

Blog Post

A man sitting in a video editing room with video editing software on the monitors

The Importance of High-Quality Video Editing in Content Creation

High-quality video editing includes creating transitions, color-grading to reinforce emotion, sound design, and visual effects. Explore all of these elements and more, along with how they help build your brand in our blog below.

Marketing

Feb 03, 2025

Blog Post

A man sits at a laptop with a variety of virtual floating displays showing various tabs he might have open working with b2b paid and social media. Also a handful of floating emojis like heart eyes and crying laughing

Mastering B2B Social and Paid Media Marketing

Social media marketing leverages the power of connection and engagement with your audience while paid media tactics allow you to get your content in front of the right people at the right time. Learn more about how they work together below!

Marketing

Jan 29, 2025

Blog Post

A man pointing at a digital chalk board

6 Future Marketing Trends That Will Define 2025

Dive into the future of marketing as we delve into six trends that are anticipated to shape how businesses can best connect with audiences in the new year.

Marketing

Jan 21, 2025

Blog Post

A close up on a smartphone with fingers tapping on a grid of images across the screen. Social media notification icons are floating up from where the screen is being tapped.

Supreme Court Upholds TikTok Ban—What Does That Mean for Your Business?

Discover the latest in the Supreme Court case on the US TikTok ban and what the details could mean for your business in marketing, cybersecurity, and IT.

Breaking News

Jan 17, 2025

Blog Post

Close up of a vintage football helmet

How Big Game Promotions Create Big Business

The big game is projected to have nearly 130 million viewers worldwide and with consumer spending around the game reaching over $17 billion. Read more to find out how you can benefit from marketing around the championship game.

Marketing

Jan 14, 2025

Blog Post

A grid of hero images from the featured pieces: a chicken sandwich, a team of video professionals, a medical professional using an ipad, an overhead of an office, and a woman speaking

A Look Back at the Year: Our Top 5 Titles From 2024

We’re officially on our way out of 2024 and headed into 2025, so to celebrate we’ve put together a list of five favorite pieces from throughout the year!

Year in Review

Dec 18, 2024

Blog Post

A tabletop with a bunch of little plastic game pieces standing up, connected by a series of strings

Creating Customer Journey Touchpoints That Work

The customer journey is made up of every interaction that a consumer has with your brand. Read this blog to learn how you can create effective touchpoints that resonate with your audience.

Marketing

Dec 11, 2024

Blog Post

Distressed man holding his temples at a desk with his laptop open in a dark room

What We Can Learn From Rebranding Fails

Read through these rebranding fails to learn about common pitfalls modern brands run into when trying to execute a rebrand and how you can avoid them yourself.

Marketing

Dec 02, 2024

Blog Post

A man holding the corner of his glasses and looking at the screen of his smartphone

Why Mobile User Experience (UX) Is Essential to Growing Your Business

Are you emphasizing mobile ux in your digital transformation or web design strategies? Learn how a mobile approach can boost your prospects.

Digital Transformation

Nov 27, 2024

Video

man in hat in front of blue and red background | tech tips

Web Design Tips: What Is Web Accessibility & Why Is It Important? | Tech Tips

Learn how to build websites that are accessible to everyone.

Marketing

Nov 25, 2024

Checklist

 person writing on colorful sticky notes

[Template] 2025 Blog Content Calendar

Make your blog more organized and optimized—use this free template to build your 2025 blog content calendar.

Marketing

Nov 19, 2024

Blog Post

What Is Behavioral Segmentation in Marketing?

Discover what behavioral segmentation is, its importance, and how you can sort your customers into groups to better engage with them in this blog by Impact.

Marketing

Nov 18, 2024

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